The Visit Russia project was initiated and supported by the Russian tourism community, represented by the Russian Union of Travel Industry (RUTI), which unites more than 3,500 enterprises in 64 regions of the country.

October 5, 2025. Makhachkala. Vesti Tourism.

 

At the Travel HUB «Commonwealth» international forum, held in Dagestan from October 1 to 3, the Visit Russia mobile app—a free Russian digital service for foreign tourists with an artificial intelligence module—was presented as part of the session «Digital Bridge: Technologies for Developing CIS Tourism.»

 

The app was presented by Dmitry Manin, Executive Director of the Russian Union of Travel Industry (RUTI) and CEO of the RTN-Rata News media holding.

 

The Visit Russia project was initiated and supported by the Russian tourism community through the RTI, which unites over 3,500 enterprises in 64 regions of the country.

 

The initiative has received the status of a leadership project of the Agency for Strategic Initiatives (ASI), confirming its social and national significance.

 

Visit Russia is a one-stop shop that brings together all the necessary tools for a comfortable and affordable trip: booking flights and hotels, purchasing health insurance, VIP services, e-visa assistance, and 24/7 customer support in 36 languages.

 

A key feature is the artificial intelligence module: a digital guide that speaks 36 languages ​​and helps foreign tourists navigate everyday issues—from choosing a restaurant to finding a currency exchange office or key attractions. This makes traveling in Russia as simple and convenient as possible for international guests.

Visit Russia supports tourists at every stage of their journey:

 

1. Trip planning — the app lets you check entry regulations, popular destinations, and estimate flight and accommodation costs. The app also includes the «GCC preferred» Hospitality program, offering recommendations tailored to Gulf citizens’ preferences.

 

2. Preparation — the app makes it easy and convenient to purchase flights, pay for hotels, purchase insurance, register an e-SIM card, and arrange VIP services. Assistance with obtaining an e-visa and a convenient payment service are already available.

 

3. Border — the app provides information on formalities and the border crossing process, and necessary documents can be securely stored in your personal account. Everything you need is always at your fingertips.

 

4. The Visit Russia digital guide speaks 36 languages ​​and helps you choose key places and events for the perfect trip. Within Russia, you can book excursions, transfers, and get restaurant and shopping recommendations – all with quick access.

 

5. Return Home — the app lets you save your travel documents for your return border crossing. Users earn loyalty program points for reviews and photos.

 

You can explore the web version of the app here.

 

By implementing modern digital services, the project contributes to the development of tourism exports, fostering a positive image of Russia as a modern and technologically advanced destination, and achieving the target of increasing tourist traffic to 52 million people and tourism export revenue to $28.6 billion by 2035.

 

«Visit Russia is more than just an app; it’s a digital gateway to exploring our country. Its uniqueness lies in the fact that it was created by the tourism community itself for millions of travelers. We’re making Russia more accessible and understandable, using technologies that speak the language of every visitor. This is a living example of how grassroots initiatives, in partnership with government agencies, are driving international tourism dialogue,» said Dmitry Manin.